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Home / Blog / Creative Placement Diary : Week 1


My week started with watching ‘Love Actually’ in a youth hostel with an Italian stranger.

Whilst this is not too far from the Sunday norm, the fact the hostel in question was in Manchester and not my native Edinburgh, was.


The reason for this was the following day I would be starting my very first creative placement at Magnafi.

Sleep would come with difficulty that night.


Obviously having been on Richard Curtis’s emotional rollercoaster didn’t help. Nor did the unrestrained Spanish conversation/ belching at 4 o’clock in the morning. But it was mostly the excitement and nerves!


This was, after all, the culmination of 18 months trying to get my first break into the advertising industry.


I needn’t have worried.


From minute one I was made to feel welcome, valued and integral to the team.


There is an extremely ‘get stuff done’ attitude to the agency, and it’s a genuine thrill to get up to speed and standard as quickly as possible.


You know that feeling when you look at the clock and can’t think for the life of you where the time has gone?

I had that with days during my first week!


Monday was ‘meet that team’ and sleeves rolled up working on current and potential business. And then, apparently, it was Friday!


I can’t believe how much I’ve learned in such a short space of time. It has been an absolute pleasure to have been treated as an equal straight from the off and I’m very proud of the work that has been produced already.


One thing that has staggered me is the volume, quality and detail of work taken to pitch. At Maganafi work has gone out the door that has left me wondering, “how could anyone possibly say ‘no’ to that’?”


It’s important to be objective I suppose. And I don’t have to look too far for a hugely devastating con of the experience so far.


No one forewarned me about Christmas Jumper day! Maybe this was strategic. It forced me to exercise my creative might upon my travel wardrobe in order to not be conspicuous.

You can be the judge below.


creative placement - getting in the christmas spirit